Ads and Consent in Totem Roll
Last updated: October 24, 2026
This page explains how ads work in Totem Roll, how to decline personalization, and how to change your choice later.
1. Which ads appear
Totem Roll is free and uses ads to sustain itself. The ads are provided by Google AdMob.
- Rewarded videos (optional): you choose to watch a video in exchange for a reward inside the game. The reward types are: continue the match (revive), extra rounds, a new relic offer, bonus chests, doubling rewards, and trying a relic. You are never required to watch.
- Other formats: there are no interstitial ads and no banners. The only ads in the game are the optional rewarded videos.
2. Daily limit
You can watch at most 12 rewarded videos per day. The limit resets at midnight, based on the device's clock.
3. Personalized and non-personalized ads
- Personalized ad: uses your device's advertising ID to show ads based on estimated interests.
- Non-personalized ad: does not use the advertising ID for this purpose. The ad appears in the same way, but based on general context, without following your history.
In the European Union, the United Kingdom, and Switzerland, personalized ads are only used with your consent. In Brazil and other countries, personalization follows the "Personalized ads" option in Settings, which you can turn off at any time.
The Google SDK (AdMob) collects the advertising ID, ad interaction data, diagnostic data, and approximate location, in order to show and measure the ads.
For people under 18 or who have not stated their age, the game asks Google for non-personalized ads only. For people under 13, personalization is off. This applies even if the "Personalized ads" option is on.
4. How consent is requested
In the European Union, the United Kingdom, and Switzerland: the first time you open the game, the Google UMP (User Messaging Platform) consent form appears. In it, you can accept personalized ads or choose the non-personalized option. If you do not want to decide at that moment, you can come back later, as explained in section 5.
In Brazil and other countries: the game does not show a consent form for ads. The "Personalized ads" option in Settings is on by default. If you turn it off, the game asks Google for non-personalized ads only. This option is also your right to object to personalization.
5. How to decline or change your choice
You can change your choice at any time.
- Inside the game: open Settings and tap "Privacy options" (in the European Union, the United Kingdom, and Switzerland) or "Personalized ads" (in other countries).
- On Android: you can also turn off the advertising ID in your device's own settings. On Android 12 or later, the path is Settings, then Privacy, then Ads, and then "Delete advertising ID". On earlier versions, it is Settings, then Google, then Ads.
Declining personalized ads does not stop you from playing. You will still see rewarded video ads, just without personalization.
6. "No videos forever" purchase
"No videos forever" is a permanent purchase. When you buy it, you receive the rewards from the videos without having to watch them. The daily limits still apply. The game has no forced ads, so there are no other formats to remove.
7. Third-party ads
The ads are created by third parties, not by us. We do not control their content. If you see an inappropriate ad, use the feedback option on the ad itself or on Google's platform.
8. More information
- How Google uses data in ads: Google Privacy Policy
- How the game handles your data: Totem Roll Privacy Policy
- To delete your data: Data Deletion
Questions: contato@brightloopgames.com.br